Using Social Media to Drum Up Your Business

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One cannot deny the power of social media in terms of influencing people. With fashion, one can share pictures of outfits and accessories that would be able to persuade others to get similar items and add them to their wardrobe. Famous people are used to advertise items most of the time as well as word-of-mouth wherein common people can share their testimonies regarding products they love and hate. Not to mention entrepreneurs like wholesale sunglasses sellers can use various social media platforms to their advantage, too. Here’s how those trendy ways to reach customers can actually work to your business’ advantage:

The Power of Facebook

Since 2004, Facebook has connected people with a lot of factors including interests. Common interest could be hobbies, family, and preferences, among others. One can share ideas that can make or break others. In terms of publicity, this is one of the best tools to use. In order to sell times like wholesale sunglasses, this is helpful in terms of sales since it can reach a number of people. This social networking site can has a rate of 4 for usefulness. One can share attractive pictures that offer good discounts. These pictures can be easily shared by others.

The Power of Twitter

In Twitter, it would be best to have a number of followers since those followers can spread the word. Having somebody popular tweet about products for sale added with an attractive picture would help a great deal hence, it shares the same rate as Facebook.

The Power of Pinterest

As for Pinterest, one would need to belong to a certain criteria to be noticed. Fashion would be the classification. A one of a kind accessory that is cheap would be very interesting for those who are interested to buy sunglasses. Adding gimmicks like contests with a free pair of sunglasses as a price would be very effective indeed. This social media platform gets a 3 in usefulness meter.

The Blogs

And lastly, there’s the grandfather of social media platforms, the blogs. This is perhaps the most established one of them all, yet some businesses are weary of using them as there seems to be a saturation of the market. Fashion bloggers should be the target in effectively advertising a product. The method may not guarantee success but it may interest avid followers who would also love to have fashionable items at their disposal. A modest rate of 3 is suitable for this type of social media.

Still Wanna Go Expensive?

The debate on whether expensive sunglasses are worth their prices and if cheap ones offer a decent alternative will probably go on for an eternity. After all, expensive sunglasses can get really really expensive.

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Before you drop by the wholesale section of the department store, you may wanna do a little thought on what type of wholesale sunglasses to buy.

In some cases, they work just the same for your eyes. There are sunglasses that claim to protect your eyes from this and that because of top-of-the-line materials, some you haven’t even heard of. As a consumer you may want to do a little research of your own regarding a particular product or design. You see if shed off a couple hundred dollars for a pair of sunnies that has the same effect has one that is a less pricey, it doesn’t make a lot of sense.

Sometimes manufacturers brag about a certain technology, and then you see another manufacturer with a design that has the same technology, but is a little cheaper. You give it a closer look and they are actually almost identical.

Are you one of those people who are heavily into designer stuff? If so, then perhaps you are one of those who can’t see to get by without buying more than one pair of trendy sunglasses. Unless you have the money to spare, the expensive kind may not be the right choice for you. Imagine how many less expensive but good quality pairs you can buy with the amount of money you spare for one pair of expensive sunglasses.

If you buy sunglasses for no other purpose besides vanity, then the inexpensive kind may really work best for you. You see it’s much like mobile phones. You buy a costly unit when all your basic needs can be covered by a simple one.

The lens (or other parts) of the sunglasses may be the only difference. I mean, the lens of an expensive pair could provide you with better vision but the frames and other components could be made from the very same materials.

Like I said earlier, a little research will give you the information you need. Who knows, it may mean the difference between you getting an expensive one or an average pair but with the cost trimmed down.

This article is not meant to discourage you from buying expensive sunglasses. Instead, it aims to give you a different perspective. If you have the means, then by all accounts, get the expensive ones. Otherwise, there are good alternatives that wouldn’t take much from your budget. Remember, classy need not come expensive.